We are still under travel restrictions, but we believe that with vaccines going into arms everything will improve. Even though it will take some time for everything to get back to normal, since tourism was one of the sectors hit hardest by the pandemic, a recovery is expected to start as soon as summer arrives. But can we already trace the preference of tourists after the lockdown?
We’ve talked about the prospects for tourism in Portugal in the first half of 2021. Did you miss it? Read more at the link!
According to an article published on the STR website, from a study conducted in August and September 2020 on the behavior of tourists during the “new normal”, it was possible to trace an audience profile that is a little different from what we normally find in the tourism sector. The aim of this study was to find out the types of accommodation that travellers are attracted to and what are the essential points when choosing a place to stay.
What we can analyze in the graph below is that Airbnb properties represent the highest preference of tourists when it comes to accommodation. Are you surprised? Not us! With social distancing, travellers have come to prefer lodging where they can have as little contact with other people as possible. A short-term rental can offer self-check-in, an extremely hygienic environment, and amenities such as kitchens and refrigerators that favor those looking for a more intimate space.
We have written a short article about self-check-in. Learn about how to monetize your Airbnb in the link!
Of course, each type of accommodation has its differential service, but many tourists are considering avoiding large hotels and hostels, where the risk of contamination ends up being higher. In addition to this, we can assess that in the preference of tourists, chain hotels are more sought after than independent hotels.
According to the STR article, price and location are still the two most relevant factors when choosing lodging, which continues to be a trend for tourists as the options increase and it is possible to find options for all kinds of public.
In a closer look at the aspects that determine the choice of accommodation, opinions were well divided, which shows that good hotel services and Airbnbs with excellent quality of service and management will always have their place in the market. See the chart below:
Therefore, owning a property of excellent quality today will certainly guarantee an expressive audience nowadays. So, if you have a short-term rental and want to make it profitable with a premium management service, talk to us! We are sure that LovelyStay will be the best solution to turn your property into a successful business! For more information, please contact us: sales@lovelystay.com.
See the complete article at the link: https://str.com/pt-br/node/2451
Translated by Miguel Marinho Soares
